Pricing

Straightforward pricing for your Parade of Homes

ParadeSmart is priced around two things: whether you sell tickets through the app, and how many homes are in your event. Below is our standard pricing so you know roughly what to expect — for an exact number, reach out and we'll put together an estimate for your event.

Contact ParadeSmart for an estimate. The figures on this page are our standard pricing and are meant as a general guide, not a final quote.

They don't include any volume discounts or promotional pricing — reach out to support@paradesmart.com or request a demo and we'll confirm the right number for your event.

How Pricing Works

Two things set your price

Will you sell tickets through the app?

Choosing the ticketing package adds door scanning, multiple ticket types, real-time visitor stats, and 100% of ticket revenue kept by your HBA — at a higher per-home rate. Skip it, and you still get the full app and website experience at a lower per-home rate.

How many homes are in your event?

The per-home rate is multiplied by your final home count. It's common for that number to shift in the weeks before the event — your cost adjusts to match, so you're never billed for homes you didn't end up including.

Standard Pricing

App and website packages

App and/or Website + Ticketing

$999 base + $300 / home*

Custom app (iOS & Android) with a full digital ticketing solution.

Built for parades and scattered-site home tours that want a branded, personalized experience and want to sell and scan tickets through the app. Attendees find the event by searching its name in the app stores.

  • iPhone & Android app with maps and turn-by-turn driving directions
  • Embeddable 360° / VR home tours where available
  • In-app banner ad management — keep 100% of ad revenue
  • Back-office management for organizers to update event details
  • Home builder information, ratings & reviews, unlimited photos per home
  • Event data hosted for at least one year, with archives available on request
  • Add custom menu items & pages, e.g. for sponsors
  • Ticket scanning at the door and multiple ticket types (complimentary, general admission, etc.)
  • Real-time visitor dashboard, with individual login accounts for each builder
  • Keep 100% of ticket revenue; accept credit cards for ticket sales at the door
Website ticket sales setup (optional) $600

Adds a ticket sales page where attendees can buy tickets online and enter demographic details at checkout; tickets are emailed for easy at-home printing. Requires the HBA's own Stripe or Authorize.Net account for processing.

Managed website hosting $360 / year

App and/or Website — Without Ticketing

$999 base + $150 / home*

Custom app (iOS & Android), no ticketing solution included.

Ideal for parades and scattered-site home tours that want a branded, customized experience without selling tickets through the app. Attendees search for the event by name in the app stores, same as the ticketed package.

  • iPhone & Android app with maps and driving directions
  • Embeddable 360° / VR home tours where available
  • In-app banner ad management — keep 100% of ad revenue
  • Back-office management for organizers to add & update event details
  • Home builder information, ratings & reviews, unlimited photos per home
  • Event data hosted for at least one year, with archives available on request
  • Add custom menu items & pages, e.g. for sponsors
  • Organize photos and notes by home, right in the app
Managed website hosting $360 / year

*Per-home pricing is based on your final confirmed home count — see payment terms below for how mid-season adjustments are handled. Managed website hosting is a single fee that covers both the app and the website.

Optional

Add-on services

A la carte options for HBAs that want a new website design, custom development, or want to add ParadeSmart's home catalog or ticketing to a site they already have.

Professional website setup

An updated, mobile-friendly parade website design, built off the same database as the app so information is entered once. Includes People's Choice voting, parade archives, online banner ads, and online ticket sales.

$2,995 one time
UI/UX graphic design & development

Update an older website design to meet your current user experience and event needs.

$150 / hr
Custom software development

Tailor the standard product to your specific needs, or have us engineer something unique to your event.

$150 / hr
Website home listing catalog

Add ParadeSmart's home catalog to your existing website via a subdomain or iframe. One-time setup fee.

$599
Website ticketing / e-commerce setup

Connect ticket purchasing — tied to your app's ticketing and event dashboard — to your existing website. One-time setup fee.

$599
Combined catalog + ticketing setup

The home listing catalog and website ticketing setup together, added to your existing site in one project.

$799
Ticketing scanner kiosk

Set up a ticket scanner kiosk for automated event-entry scanning. Per-event setup fee.

$150 / event
Sister ticket setup

Combined-event ticketing for two aligned events sharing one ticket type. Per-event setup fee.

$199 / event

Payment terms

ParadeSmart requires 50% down to begin work on your event and project. The remaining 50% is billed upon completion of the event.

If the number of homes in your event changes, your final cost is adjusted accordingly — it's very common for events to adjust their home total in the last couple of weeks leading up to the event, and we don't charge for anything that wasn't used.

Common Questions

Questions about
pricing

The rates on this page are ParadeSmart's standard pricing and don't reflect volume or promotional discounts. Contact ParadeSmart directly for a firm estimate based on your event.
It comes down to whether you want to sell and scan tickets through the ParadeSmart app. If you do, the ticketing package adds ticket generation, door scanning, real-time visitor stats, and 100% of ticket revenue kept by your HBA. If you don't sell tickets through the app, the non-ticketing package covers everything else at a lower per-home rate.
It's common for events to adjust their home total in the final weeks before the parade. Your final cost is adjusted to match the actual number of homes in your event, so you're never charged for homes that were never added.
ParadeSmart requires 50% down to begin work on your event and project, with the remaining 50% billed upon completion of the event.

Let's talk about your event

Number of homes, ticketing or not, add-ons — send us the details and we'll put together a real estimate, discounts included where they apply.